• If one affiliate made sale last week, the gravity score equal to 1.
• If one affiliate made 1000 sale last week, the gravity score is still 1, but the popularity might be higher.
• If one affiliate made sale in the last two weeks, the gravity score is 0.9. There’s 0.1 difference in gravity score from one week to another.
• If one affiliate made sale eight weeks ago, the gravity is 0.3.

What does Clickbank gravity means to affiliates

Basically, a product with high gravity means:

• The conversion rate of landing page is high, since lots of affiliates successfully sell it.
• The product is in hot, high demand market at that time, since it based on recent sales and not how many sales made years ago.
• High gravity means that product is the latest, the best product in the market at recently. Take example eBook like The Rich Jerk. This book was very popular years ago, but since then, more and better money making products are created. For example like Commission Blueprint and SEM Business Blueprint. These products comes with step-by-step video tutorials, and focusing just make money from Clickbank only, which means it is better than The Rich Jerk and easier to implement.
• High gravity also means the number of searches made on product name keyword is high recently.

How to use gravity in your affiliate campaign

Get high volume of buyer traffic for Adwords campaign. Find any product with high gravity, then create a blog or landing page with product review inside it. Send traffic to your blog or landing page using Adwords for that product name keywords only. For example, create a review page about Mass Article Control (highest gravity at the time I wrote this) then setup a PPC campaign, send traffic based on keywords like "Mass Article Control review" , " Mass Article Control " , "Buy Mass Article Control".

High conversion rate if you recommend to your list subscribers. Recommend that product to your subscribers and it can easily convert into sales.

Indication of hot niche market. When performing niche research, focus on Clickbank gravity since it is based on recent sales. Which means recently, that market is hot, with high demand.

Indication of competition. Does high gravity always good? Not quite. The higher gravity, means the more affiliate marketers in that market. Which means the competition could be fierce. For example like make money niche, internet marketing.

The right way to find untapped niche market with low competition

A good way to find good, hot market with less competition is by finding any product with gravity score 1 until 30. Not less and not more. If less than 1 probably the market is not hot recently and it’s hard to find customers. Gravity score 1 means there’s still an affiliate made sale last week. If less than 1, it means there was no sale at all last week.

If higher than 30, the competition is high and it is impossible to get ranked in Google for free listings. If you want to get free Google traffic you shouldn’t focus on the highest gravity because high gravity also means high competition. It is hard, perhaps impossible to ranked top ten in Google for a competitive search term. Markets like make money online, internet marketing, weight loss should be avoided if you want free traffic.

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